Charge Up Your Charity With Social Media

Level: Intermediate

Grow Your Charity’s Reach & Online Presence
Create Engaging Content That Inspires Support
Boost Fundraising & Donations Through Social Media
Attract Volunteers & Build Engaged Communities
Welsh Government Funding Accepted

Course Overview

Duration: 3 hours (9.30pm-12:30pm) Accredited: No Exams: N/A Funding: ReAct Type: Classroom, Onsite, Virtual Company group booking discount available
This half-day course is designed for charities, community groups, and non-profit organisations that want to use social media more effectively to increase awareness, engage supporters, and achieve their organisational goals. Social media gives charities powerful opportunities to reach new audiences, strengthen relationships with existing supporters and communicate their impact more [...]

This half-day course is designed for charities, community groups, and non-profit organisations that want to use social media more effectively to increase awareness, engage supporters, and achieve their organisational goals. Social media gives charities powerful opportunities to reach new audiences, strengthen relationships with existing supporters and communicate their impact more effectively. Beyond raising awareness, social media can support fundraising campaigns, volunteer recruitment, community engagement and the promotion of charitable activities and events. Throughout this practical course, learners will explore how different social media platforms can support a charity's work, how to build an effective online presence, and how to use social media strategically to increase engagement and support. Delegates will gain practical insights into creating engaging content, promoting fundraising initiatives and attracting both volunteers and employees.

Target Audience

  • Charity managers and trustees
  • Fundraising professionals
  • Volunteer coordinators
  • Marketing and communications staff within charities
  • Community groups and non-profit organisations
  • Anyone responsible for promoting a charity through social media

By the End of This Course, You Will Be Able To:

  • Understand how social media can support the objectives of a charity
  • Identify which social networks are most effective for different charity activities
  • Create and optimise social media profiles across multiple platforms
  • Develop engaging content to increase awareness and supporter engagement
  • Use social media to support fundraising campaigns and donation activities
  • Promote charitable initiatives, events and community projects effectively
  • Recruit volunteers and employees through social media channels
  • Build and maintain engaged online communities
  • Apply social media best practices within a charity environment
This half-day course is designed for charities, community groups, and non-profit organisations that want to use social media more effectively to increase awareness, engage supporters, and achieve their organisational goals. Social media gives charities powerful opportunities to reach new audiences, strengthen relationships with existing supporters and communicate their impact more [...]

This half-day course is designed for charities, community groups, and non-profit organisations that want to use social media more effectively to increase awareness, engage supporters, and achieve their organisational goals. Social media gives charities powerful opportunities to reach new audiences, strengthen relationships with existing supporters and communicate their impact more effectively. Beyond raising awareness, social media can support fundraising campaigns, volunteer recruitment, community engagement and the promotion of charitable activities and events. Throughout this practical course, learners will explore how different social media platforms can support a charity's work, how to build an effective online presence, and how to use social media strategically to increase engagement and support. Delegates will gain practical insights into creating engaging content, promoting fundraising initiatives and attracting both volunteers and employees.

Target Audience

  • Charity managers and trustees
  • Fundraising professionals
  • Volunteer coordinators
  • Marketing and communications staff within charities
  • Community groups and non-profit organisations
  • Anyone responsible for promoting a charity through social media

By the End of This Course, You Will Be Able To:

  • Understand how social media can support the objectives of a charity
  • Identify which social networks are most effective for different charity activities
  • Create and optimise social media profiles across multiple platforms
  • Develop engaging content to increase awareness and supporter engagement
  • Use social media to support fundraising campaigns and donation activities
  • Promote charitable initiatives, events and community projects effectively
  • Recruit volunteers and employees through social media channels
  • Build and maintain engaged online communities
  • Apply social media best practices within a charity environment

Charge Up Your Charity

  • How to choose an appropriate social network
  • How to create engaging posts
  • Using AI to improve workflow and content
  • The importance of stories, testimonials and case studies
  • How to build a community of supporters
  • How to use Facebook and Instagram to fundraise
  • Review and Questions

Charge Up Your Charity

  • How to choose an appropriate social network
  • How to create engaging posts
  • Using AI to improve workflow and content
  • The importance of stories, testimonials and case studies
  • How to build a community of supporters
  • How to use Facebook and Instagram to fundraise
  • Review and Questions

This course has no formal examination or assessment. Instead, learners will develop and demonstrate their understanding through a series of practical exercises, discussions and real-world charity marketing scenarios completed throughout the training session. These activities are designed to reinforce learning and help delegates apply social media techniques to increase awareness, support fundraising campaigns, recruit volunteers and strengthen engagement with supporters. By applying these techniques during the course, delegates will gain the confidence to use social media effectively to support the growth and success of their charity or non-profit organisation.

This course has no formal examination or assessment. Instead, learners will develop and demonstrate their understanding through a series of practical exercises, discussions and real-world charity marketing scenarios completed throughout the training session. These activities are designed to reinforce learning and help delegates apply social media techniques to increase awareness, support fundraising campaigns, recruit volunteers and strengthen engagement with supporters. By applying these techniques during the course, delegates will gain the confidence to use social media effectively to support the growth and success of their charity or non-profit organisation.

  • Three hours of instructor-led training delivered by NILC’s experienced social media trainers
  • Comprehensive course materials and presentation slides
  • Course recording provided after the training session (virtual live delivery only)
  • NILC course completion certificate
  • Three hours of instructor-led training delivered by NILC’s experienced social media trainers
  • Comprehensive course materials and presentation slides
  • Course recording provided after the training session (virtual live delivery only)
  • NILC course completion certificate

This course has no formal prerequisites. The course is suitable for learners with a basic understanding of social media platforms who want to improve their ability to use social media within a charity or non-profit environment.

This course has no formal prerequisites. The course is suitable for learners with a basic understanding of social media platforms who want to improve their ability to use social media within a charity or non-profit environment.

Who is the Charge Up Your Charity With Social Media course suitable for?

The course is designed specifically for charities, community groups and non-profit organisations. It is particularly suitable for charity managers, trustees, fundraisers, volunteer coordinators, marketing and communications staff, and anyone responsible for promoting a charitable organisation through social media.

Do I need previous social media experience?

There are no formal prerequisites. However, a basic understanding of social media platforms will help, as the course focuses on using social media more strategically in a charity or non-profit environment.

What will I learn on the course?

You will learn how to use social media to increase awareness, engage supporters and help achieve your charity’s objectives. The course explores choosing the right social networks, creating engaging content, fundraising, community building and using AI to improve your social media workflow.

View all FAQs

Who is the Charge Up Your Charity With Social Media course suitable for?

The course is designed specifically for charities, community groups and non-profit organisations. It is particularly suitable for charity managers, trustees, fundraisers, volunteer coordinators, marketing and communications staff, and anyone responsible for promoting a charitable organisation through social media.

Do I need previous social media experience?

There are no formal prerequisites. However, a basic understanding of social media platforms will help, as the course focuses on using social media more strategically in a charity or non-profit environment.

What will I learn on the course?

You will learn how to use social media to increase awareness, engage supporters and help achieve your charity’s objectives. The course explores choosing the right social networks, creating engaging content, fundraising, community building and using AI to improve your social media workflow.

View all FAQs

Dates & Prices

Upcoming Courses
Live Instructor-Led Virtual
Spaces: Available Start Date: Thu 17 September 2026
£250.00 excl. VAT
Live Instructor-Led Virtual
Spaces: Available Start Date: Thu 15 October 2026
£250.00 excl. VAT
Live Instructor-Led Virtual
Spaces: Available Start Date: Thu 12 November 2026
£250.00 excl. VAT
Live Instructor-Led Virtual
Spaces: Available Start Date: Thu 10 December 2026
£250.00 excl. VAT

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How we deliver our courses

Virtual

Our virtual courses allow you to access live instructor-led training from the same expert instructors that deliver our classroom courses, without leaving the comfort of your home or office. All virtual courses are fully interactive, and learners can communicate with their trainer and peers at any time.

Many of our virtual courses are also recorded, so you can recap over the content you learnt as many time as you wish.

Find out more about Virtual learning

Classroom

Our classroom courses allow you to learn and interact face-to-face with our expert instructors in a comfortable and modern training environment. All of our classroom based courses take place at NILC centers, or high quality training facilities, and include all required IT and physical equipment.

We also limit our class sizes to help promote better discussions and to ensure your learning experience is comfortable as possible.

Find out more about Classroom learning

Onsite

Save time and hassle by arranging for one of our expert instructors to come to you. Our onsite courses allow you to learn in a location of your choosing, and you can train as many or as few people as you want – from a single person or team to whole departments. We can also fully customize the course content to the specific requirements of your business or project.

We offer onsite courses throughout the UK and it can be a great team building opportunity for colleagues to come together, bond and discuss.

Find out more about Onsite learning

Online

Our Online Self Paced courses allow you to learn new skills from our expert instructors, in your own time and at your own pace. Our flexible online learning platform allows you to access content on your computer, tablet or mobile device, whether you’re on the move or at home. All our online courses come with immediate access and you can start learning straight away, from any internet enabled compatible device.

We also offer online email support from our expert instructors, so they’re always on hand and happy to help you with any questions which may arise.

Find out more about Online learning

Why choose NILC for your training?

Award-Winning Training with Industry-Leading Customer Satisfaction

Trusted Training Partner by Colleges, Government Organisations and Businesses

UK-Based Trainers with Real-World Industry Experience

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Frequently Asked Questions

The course is designed specifically for charities, community groups and non-profit organisations. It is particularly suitable for charity managers, trustees, fundraisers, volunteer coordinators, marketing and communications staff, and anyone responsible for promoting a charitable organisation through social media.

There are no formal prerequisites. However, a basic understanding of social media platforms will help, as the course focuses on using social media more strategically in a charity or non-profit environment.

You will learn how to use social media to increase awareness, engage supporters and help achieve your charity’s objectives. The course explores choosing the right social networks, creating engaging content, fundraising, community building and using AI to improve your social media workflow.

Yes. You will explore how social media can support fundraising campaigns and donation activities, including how Facebook and Instagram can be used to promote fundraising initiatives and encourage supporters to get involved.

Yes. The course explores how to use social media to promote your organisation and attract volunteers and employees, helping you reach people who may be interested in supporting or working with your charity.

Yes. You will explore techniques for creating engaging social media posts and learn about the importance of stories, testimonials and case studies. These can help demonstrate your charity’s impact and create stronger connections with existing and potential supporters.

Yes. You will explore how AI can improve your social media workflow and support content creation, helping you work more efficiently when planning and producing social media content.

Yes. Building a community of supporters is an important part of the course. You will explore how social media can strengthen relationships with existing supporters, reach new audiences, and encourage greater engagement with your organisation.

Yes. The course includes practical exercises, discussions and real-world charity marketing scenarios. It helps to have access to a laptop, tablet, or smartphone and your relevant social media accounts so you can apply the techniques covered during the training.

Frequently Asked Questions

The course is designed specifically for charities, community groups and non-profit organisations. It is particularly suitable for charity managers, trustees, fundraisers, volunteer coordinators, marketing and communications staff, and anyone responsible for promoting a charitable organisation through social media.

There are no formal prerequisites. However, a basic understanding of social media platforms will help, as the course focuses on using social media more strategically in a charity or non-profit environment.

You will learn how to use social media to increase awareness, engage supporters and help achieve your charity’s objectives. The course explores choosing the right social networks, creating engaging content, fundraising, community building and using AI to improve your social media workflow.

Yes. You will explore how social media can support fundraising campaigns and donation activities, including how Facebook and Instagram can be used to promote fundraising initiatives and encourage supporters to get involved.

Yes. The course explores how to use social media to promote your organisation and attract volunteers and employees, helping you reach people who may be interested in supporting or working with your charity.

Yes. You will explore techniques for creating engaging social media posts and learn about the importance of stories, testimonials and case studies. These can help demonstrate your charity’s impact and create stronger connections with existing and potential supporters.

Yes. You will explore how AI can improve your social media workflow and support content creation, helping you work more efficiently when planning and producing social media content.

Yes. Building a community of supporters is an important part of the course. You will explore how social media can strengthen relationships with existing supporters, reach new audiences, and encourage greater engagement with your organisation.

Yes. The course includes practical exercises, discussions and real-world charity marketing scenarios. It helps to have access to a laptop, tablet, or smartphone and your relevant social media accounts so you can apply the techniques covered during the training.

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